Happy new month we are half way through the year, I hope you are being kind to yourself 🌻
I recently came across a quote ”You are a brand, promote yourself.” I really love this quote and its true meaning. All the work that you put in now, will be recognized by the right people, at the right time. There’s no act that goes unnoticed.
Personal branding is branding yourself, not a company. Sure you work for a company, but you are your own business and need to brand yourself. Associate your brand with your personality. Your brand is your everyday image.
The way you carry yourself, the way you build on your work, the way you dress, the way you speak, your current work and projects somehow pave a way for your future. Even after a few years from today, you will still be yourself no matter how much you evolve. You will still be a result of exactly what you have put into your craft today.
Your personal brand is your reputation and your reputation is the foundation for your career.
What do I want to represent?
What do I want my reputation to be?
How do I want to be perceived?
What do I want to be remembered for?
Who are my ideal customers and clients?
Personal branding is about taking responsibility for how you present yourself. Doing anything and everything that your future self will be grateful for. We live in societies that are obsessed with beauty, success, achievements and consumption. And in order to make it in such an environment, you need to find ways to stand OUT and stand FOR something. That is what personal branding is all about.
Here is my formula for Personal Branding:
How you look + How you act + What and how you speak + What you do = Your Personal Brand.
Always remember your personal why, your mission and your purpose.